Nehalika Jethwani

Throughout her fellowship experience, she worked on 6+ projects including 4 Enterprise projects like the Tinker Fest (a workshop with DIY activities for kids that she co-created) & Tiki Taka (a 32 person football tournament organized by other Enterprise Partners for which Nehalika helped with sales and designing collaterals), and 2 client projects with Total Coffee, one of India’s largest online coffee marketplaces and Dharohar, an NGO in Udaipur that facilitates corporate volunteering programs in the realm of education and environment.

Nehalika and another Enterprise Partner Rohan Sarode co-created Fever Of Treasure – a day-long treasure hunt designed to bring people together. They invested a lot of time in designing the entire experience, but the universe had other plans for them. Just after they finished ideation, the country went into a lockdown. When things looked like they would not change for a while, they decided to adapt to the situation. They took inspiration and creatively remodelled the event into an online scavenger hunt, to help families and communities bond and make people get up from in front of their TVs. They had some successful iterations before they decided to stop working on the project, as it had deviated from what they were excited about and they struggled to monetize it.

Nehalika shared that the most meaningful project for her was a client project with Dharohar, an NGO based in Udaipur, India that organizes and hosts corporate volunteer training programs in the fields of education and environment. She, along with two fellow Partners worked with the leadership team at Dharohar on a day to day basis to conduct user research to build a social media strategy. It started off by deeply understanding the organisation and how they work and at the end of 3 months with two meetings a day, the bond between the two teams became so natural it was hard to tell, Dharohar and Enterprise partners came from different entities.

Ankita Parashar, Business Partner and Marketing Lead at Enterprise, who has followed Nehalika’s journey closely, shared, “Neha radiates confidence with an openness to learn and explore. I’ve seen her working during #karo and she’s been at it making sure that things happen on time, when they didn’t, she was there to fix what could be.”

Through this project, Neha saw a lot of growth in herself. She learned to focus on details. Her productivity went high. She learned the importance of not giving up. But most importantly, she feels she learned the importance of connecting with people you work with, as by the end of the project, the Enterprise Partners and the Dharohar team had a bond so natural that it was hard to tell they came from different entities.