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India's First Working BBA Where Work is the Curriculum

Team Blogs

Why MSMEs and startups often teach more than big brands early in your career

Why MSMEs and Startups Often Teach More Than Big Brands Early in Your Career

Large brands offer structure and visibility, but startups and MSMEs often build ownership, systems thinking, and adaptability much faster. This article explores why early career growth depends more on exposure than on company size.

Rethinking student assessment in the age of AI from marks to mastery

From Marks to Mastery: Rethinking Student Assessment in the Age of AI

Marks show how well a student performs in exams, but they rarely capture judgment, execution, collaboration, or growth. This article explores why education must shift from measuring marks to measuring mastery in the age of AI.

Entry-level marketers thinking about funnels instead of just running ads

Beyond Running Ads: How Entry-Level Marketers Think About Funnels

Most entry-level marketers get hired to execute, but the ones who grow faster learn to think in funnels, not just tasks. Here is how strong marketers connect channel work to customer journeys and business outcomes.

Entry level business roles in 2026 and what companies expect from freshers

Entry Level Business Roles in 2026: What Companies Actually Expect Now

Entry level business roles in 2026 are not disappearing, but they are changing fast. Here is what companies now expect from freshers in an AI-driven workplace.

Are Teenagers REALLY lazy?
Busting Myths with a higher-ed model that motivates.

Dear Reader, We often hear: “Teenagers are lazy!” “Teenagers don’t want to learn!” “Teenagers are not interested in anything!” “Teenagers are on their screens all the time.” (Actually, everyone is! So this newsletter may be helpful for everyone!) Student-partners at Let’s Enterprise working on their projects. “Employees are lazy!” “Employees don’t want to learn!” “Employees Are Teenagers REALLY lazy? <br> Busting Myths with a higher-ed model that motivates.

Once you become a fellow….

At the Enterprise India Fellowship, we don’t believe in graduations. Graduation usually marks the end of one’s time at university. After that one often has no or little further connection with one’s alma-mater. Instead, we have the ‘Terminus’. Imagine being on a railway terminus – Chhatrapati Shivaji Terminus in Mumbai or Waterloo station in London Once you become a fellow….

When you are down and out…

Hi there! I’ve been thinking lately about this idea called ‘transformation’. We all know about how the caterpillar transforms and becomes a butterfly. There is simply no resemblance between a caterpillar and a butterfly. That is what transformation is all about. Water transforms into ice, and there is little or no resemblance between water and When you are down and out…

How millennials are turning into visionaries!

Everything that is ever created by a human being is created at least twice. Before anything takes physical form, it must be first created inside the mind of its creator. It must have been seen and imagined to great detail in the form of a ‘vision’ within the neural circuitry of the person who thought How millennials are turning into visionaries!

The Impact of a Mentor – Parent testimonials

The youth of today, are fortunate to have thousands of opportunities in their lives. But, with more options comes more confusion. It takes a wise and positive force, like a mentor, to take the right decisions. Aditya Jhunjhunwala has been that mentor to hundreds of students in Pune for the past six years. He has The Impact of a Mentor – Parent testimonials

5 reasons why I did not join my father in the family business

I was 22, when my father asked me if I wanted to join his business. He had an opportunity to expand his operations, and he said he would do so if I was interested to join up. We are a Marwari business family and my father had started from scratch. He had worked hard, taken 5 reasons why I did not join my father in the family business

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Let's Enterprise awards the Working BBA, our industry-recognised certification for a full work-based business education.

For your UGC-recognised BBA degree, you choose the university that fits you best. We play no part in providing the degree aside from teaching you the required skills.